BankKeeping was proud to participate in the Indian Small Scale Paint Association (ISSPA) event — a key platform that unites paint manufacturers, suppliers, and allied industry leaders from across India. As one of the most influential bodies representing paint MSMEs, ISSPA continues to drive the vision of making India a global paint hub, empowering thousands of small and medium businesses to grow sustainably.
Our participation at the event offered an incredible opportunity to connect directly with entrepreneurs, factory owners, and traders who form the backbone of India’s paint manufacturing ecosystem. Through one-on-one discussions, workshops, and product showcases, we highlighted how BankKeeping’s financial clarity tools can simplify banking, detect hidden charges, and help businesses save on loan costs — areas that directly impact profitability for small-scale manufacturers. Many attendees appreciated seeing financial insights presented in real-time, making complex banking concepts easy to understand and actionable.
At our booth, the theme “What your bank doesn’t tell you” once again resonated deeply. Many attendees were surprised to discover how common issues like misapplied interest, complex loan structures, unclear bank charges, and compliance gaps quietly reduce margins — especially for MSMEs managing multiple working capital loans or machinery finance. Our live demonstrations helped business owners visualize their banking data in a transparent, easy-to-understand way, creating genuine “aha” moments and sparking meaningful conversations
The engagement was exceptional. Over the course of the event, we interacted with several paint manufacturers, raw material suppliers, and distributors — many of whom expressed interest in custom assessments of their loan portfolios. These discussions reaffirmed the growing need for financial visibility and control among small businesses that often operate on tight margins and face seasonal cash flow fluctuations. Attendees appreciated our hands-on approach, clear communication, and practical solutions designed specifically for the MSME sector.
ISSPA’s platform also brought together other reputed industry participants, technical experts, and institutional stakeholders. The exchange of ideas on quality standards, raw material sourcing, technological adoption, and financial sustainability made the event a holistic experience. It was inspiring to see how technology, innovation, and transparency are becoming shared priorities across the paint sector.
Participating in ISSPA reinforced one clear insight: the need for smarter financial oversight is universal, even in traditional industries like paints and coatings. For many business owners, understanding their true banking costs is the first step toward long-term growth and stability.
We extend our sincere thanks to the ISSPA organizers, industry members, and all visitors who stopped by to engage, ask questions, and explore how BankKeeping can make a difference. Events like these fuel our mission — helping MSMEs gain control, clarity, and confidence in their financial decisions while building stronger, sustainable businesses for the future.